The more information you provide about your token and profile, the higher this number will be. Also you get big boost if you deploy your token to blockchain.
Button follow allows you to add the token to the wallet and generate the deposit address, you will also receive notifications from this token. Unfollow will only stop notifications
iBBT has deployed a new multichain swap to give access to people who want to trade crypto across multiple chains without much complications and no KYC.